![David Gil — Tras el corazón rojo, exhibition](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/ce0ca259-b723-43df-ae43-a3986951250f_rw_1920.jpg?h=222210d3c190ad512ca7b7d46651ddf2)
![David Gil — Tras el corazón rojo, exhibition](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/39fa3353-93d9-4291-947d-0b359a5849a2_rw_3840.jpg?h=b89112a765b59db5560c249ba78881e1)
![David Gil — Tras el corazón rojo, exhibition](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/d2dc2f74-1793-4962-bb1a-a978e7109dbe_rw_3840.jpg?h=65cd93e43f4402b4aad752b7eaa85a7a)
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![David Gil — Tras el corazón rojo, poster](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/2cde1594-59d2-4d0e-8acc-1d8035635605_rw_3840.png?h=804630f4033a43e963da1475915ffa00)
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![David Gil — Tras el corazón rojo, banner indoor](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/61009f90-a5d9-4f25-a9e5-b2df38125c00_rw_3840.jpg?h=77b0592ae55ea68821995275707a1a1e)
![David Gil — Tras el corazón rojo, exhibition. introductory panel](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/b65cc121-b283-45e3-81da-1809040d241f_rw_3840.jpg?h=d77655baef84edd0177e9f572add58a5)
![David Gi — Tras el corazón rojo, exhibition](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/8d233bcf-45aa-47f2-b992-d5561f21e18c_rw_1920.jpg?h=5be685bf7e6d3eae648d558508977975)
![David Gil — Tras el corazón rojo, exhibition](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/dbb5a6e7-2bb8-45d2-bad1-513d187c9ce9_rw_1920.jpg?h=4a9cdf8cc07e3da42407582f754bb765)
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![David Gi — Tras el corazón rojo, exhibition](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/78af5726-8476-4b8c-bb9f-4b6043f4b143_rw_3840.jpg?h=20c30c6bb7592768979927385ff0e0c7)
![David Gil — Tras el corazón rojo, exhibition, opening](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/2afad1e5-5b7a-4785-85db-38835b4e4066_rw_3840.jpg?h=c51f6d2607b3a5aa2574765c4c359e1c)
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![David Gil — Tras el corazón rojo, exhibition, Milton Glaser](https://cdn.myportfolio.com/ccd80943-e9a7-42af-a99a-36fc1f3967c3/82119c3b-39f3-4bb9-b50d-93e6968fd16f_rw_3840.jpg?h=ad4c470d649f1329173981251c14f5db)
Tras el corazon rojo
City branding is an important part of urban marketing. This exhibit shows 25 good examples of city branding, with a good conceptual solution and design.
Client
MadridGráfica
Organized
DIMAD — Madrid designer's association
Collaboration
Business Forum for Madrid
Exhibition Curator
David Gil, Manuel Estrada
Coordination [MadridGráfica]
Natalia Giménez, Lorena Pardo (Assistant)
Coordination [Imprenta Municipal]
Francisco José Marín Perellón
Museography
David Gil, Manuel Estrada
Graphic design
David Gil
Production
Museoteca, Imprenta Municipal
Sponsorship
Madrid City Council
Photo © Adrián Vázquez